Stella magazine is a niche title aimed at a Pacific Islander audience. The print run is too small to justify distribution through traditional routes. The publisher is keen for advice on how to reach the right newsagents with this special interest title and I offered to pitch it here. You can contact the editor, Amanda Donigi, here: editor@pacificpencil.com.
Having a good selection of special interest titles serving interests of shoppers local to us is important to our future in the magazine space, especially titles supermarkets and convenience stores are not likely to offer.