Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Marketing tip if you have cruise ships or tour groups in your area

Mark Fletcher
September 26th, 2016 · No Comments

IMG_2858This sign in the window of a Priceline on George Street Sydney is interesting in that a national chain would only do something like this if it worked. It looks like an opportunity for newsagents in areas where cruise ships dock or tour groups visit to try if not being done already. You can leverage the opportunity with discount vouchers or similar as the traditional loyalty offer would not work with these types of shoppers.

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Category: Management tip · marketing tip

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