Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

A week after The Australia cover price rises they pitch a discount

Mark Fletcher
September 4th, 2017 · 4 Comments

The price in the shop goes up to $3.80 and a week later the publisher pitched a $3.50 deal on the masthead. Over the counter sales appear as not as important as home deliveries, which are still done for an unfair labour cost.

13 likes

Category: Newspapers · Social responsibility · Ugh!

4 responses so far ↓

  • 1 David Sanders // Sep 4, 2017 at 8:15 AM

    I commented on this to do with Magazines a few years ago, where the suppliers are sending magazines expecting us to sell them, whilst promoting inside for OUR customers to Subscribe..I find this so WRONG

    2 likes

  • 2 Eric // Sep 4, 2017 at 12:41 PM

    Big coorporations have no shame

    0 likes

  • 3 david@anglevalnews // Sep 4, 2017 at 12:54 PM

    The subscription pitch inside magazines has existed for as long as I have been reading them, so that doesn’t bother me.

    The one that grinds my gears are the partworks where they expect us to establish the market and then swoop in with exclusive subscription only offers that cut us out from future sales. It isn’t a level playing field.

    (Of course, those inserts do tend to fallout quite a bit).

    4 likes

  • 4 Joe // Sep 4, 2017 at 6:58 PM

    Shame – I am having customer complaints…

    0 likes

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