Australian Newsagency Blog

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NEDS pitching online gambling

Mark Fletcher
October 26th, 2017 · 4 Comments

With NEDS now launched, there is another gambling player that is spending up pitching online versus in-store. While not pitching lottery products it is chasing dollars from the same pool.


Category: Competition · Lotteries

4 responses so far ↓

  • 1 Jim // Oct 26, 2017 at 7:07 AM

    Neds have no intention of distributing lottery products. To say they are stealing real lottery dollars is drawing a long bow. Soft gambling vs hard gambling are two disctinct pools.


  • 2 William H Bonny // Oct 26, 2017 at 6:57 PM

    Jim, are you referring to Lotteries as “soft gambling”? I’ve been pondering the definition of “soft gambling” lately as I am one of a half a dozen agents in my town and I turnover about 50k a week and not at the top of the sales list. Further to how much is spent the matter of online has got me thinking too, with all the talk of synthetic lotteries etc “is any form of online gambling responsible”? Just food for thought.


  • 3 Jim // Oct 26, 2017 at 10:50 PM

    Its all about perceived risk. Hard gambling involves higher or more rapid staking eg roulette, blackjack, horse racing or sports betting. Soft gambling has smaller and lower frequency staking, eg lotto drawn once a day, bingo, meat raffle, cent auction.


  • 4 PAT. E // Oct 28, 2017 at 10:28 AM

    There adds are very sketchy in my opinion,seemingly encouraging me to sneak a bet,responsible gambling ?


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