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Newsagency management tip: don’t clog your data

Some suppliers load your computer systems with considerable more data than is necessary. Take Blueshyft, in my opinion they want you to load 100,000s of stock items because their tech approach is inefficient. Their inefficient approach is decd and abetted by XchangeIT. This is all so you can sell low margin agency product that leeches off your traffic rather than driving net new traffic … again, in my opinion.

Bloated data files are not good practice in any IT system.

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Management tip

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