Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Pitching the Commonwealth games pins

Mark Fletcher
April 4th, 2018 · 1 Comment

The Queensland arm of News was first with details of the Commonwealth games pin offer. Then, very slowly, other outposts of the company provided details of their pitch.

This should be a national campaign, managed nationally and consistently. Okay, not in WA maybe, but certainly elsewhere.

It is a slim margin offer and the dribbling of pitches from the various News Corp. state offices adds to the cost off businesses that support newsagency businesses across state / territory borders.

This stuff should be easier.

4 likes

Category: Newspapers

1 response so far ↓

  • 1 PAT. E // Apr 6, 2018 at 2:18 PM

    Its a cracking good promo ,Ive sold 3 already
    one each day and looking very likely to be 5 by the end of it.
    Two thumbs up News!

    3 likes

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