Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Pitching cards at the exit

Mark Fletcher
April 9th, 2018 · No Comments

For years I have suggested newsagents promote cards off location, including at the exit from the business. Coles has been doing this across their network for most of the last year. This photo shows the current pitch, which I have seen in several locations.

To test this in our businesses we can do this without sourcing additional stock and without having a purpose made fixture. I encourage all newsagents to try it.

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Category: Greeting Cards · Newsagency opportunities

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