Anyone who watches shopper engagement with magazines, especially in Australian newsagencies, knows that browsing is key to selling any title. This is why I am surprised that Spaces magazined is shrink-wrapped, hindering browsing. It will be interesting to see how sales play out for the title.
The flyer with Spaces magazine did say to remove the plastic wrap for display.
Dont understand why you’d go to the effort of wrapping it in the first place? Especially in a world where one use plastic bags are illegal yet they wrap this in plastic for no reason.
Odd. We missed the note.