Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

The magazine wall in the newsagency

Mark Fletcher
September 18th, 2019 · 2 Comments

This magazine wall we have in one of my shops remains an important part of the business. While it is on a black wall, it can be seen from outside the shop, in the mall. The range works for us and only rarely are we asked for titles we do not stock. It is a busy part of the business, one we will maintain.

I mention this as I am regularly asked about plans for magazines in my own businesses.

This next photo is from the Woolworths George Street Sydney store. It’s upstairs, on level 1. I visit it every time I am in Sydney, usually every couple of weeks. What Wass once a busy section ra4rely has shoppers when I visit.

Their range is not as deep. It does not have the specialisation you can find in most newsagencies.

I think specialty titles are more important to our channel now than the weeklies and major Aussie monthlies. While these titles do matter, it is the niche titles our competitors do not carry that will keep shoppers shopping with us.

10 likes

Category: magazines

2 responses so far ↓

  • 1 Lance // Sep 18, 2019 at 2:40 PM

    A big area there @ Woolies but lots of multiple faces.

    0 likes

  • 2 Mark Fletcher // Sep 19, 2019 at 6:49 AM

    I agree Lance. Maybe I caught it on a bad day.

    0 likes

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