Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Media disruption, TikTok and newsagencies

Mark Fletcher
May 19th, 2020 · No Comments

This story at Axios earlier today is an example of how mainstream media is being disrupted. TikTok, pilloried as a fad site gets more corporate legitimacy and consumer traffic daily.

I first took a look at TikTok over a year ago. It’s a fascinating platform that some businesses are using effectively. More important than business use is that the platform itself creates businesses. For some it is a live and rapidly evolving start-up incubator.

How does this relate to newsagents? Well, our businesses are rooted in history. Our future is ahead of is, in the world from which TikTok and others have come.

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Category: newsagency of the future

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