Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

How the Space X / NASA mission boosted online sales for newsagents

Mark Fletcher
June 2nd, 2020 · No Comments

Here is a video from inside the Space X rocket when the NASA astronauts explain their choice of travel companion, Tremor, a Ty Flippable.

We have Tremor in store and online and from early Sunday morning sales have been excellent. Hundreds and hundreds of Tremor sold in 48 hours. Companies ordering, 10, 15 and more in a purchase at $24.99 each. Plus, people buying other things in the transaction too, as well as people going online, not buying Tremor, and buying other items instead.

Plenty have gone online and bought Tremor for click and collect – so as to not miss out.

One store alone did more than $1,500.00 in revenue.

What has happened over the last 48 hours with Tremor is an example of the value of being online with more than 85% of purchases being from shoppers not local to the stores fulfilling – it also demonstrates the value of multiple small business retailers working together, pooling inventory for a scale few retailers can match.

Now, watch the video of how this all started Sunday morning.

Here’s one of several promotional videos released:

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Category: Newsagency management · newsagency of the future · Newsagency opportunities · Opportunistic retail · Optimism

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