Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Friday 13th sale a hit

Mark Fletcher
November 14th, 2020 · No Comments

We ran an online only sale for 24 hours through Friday November 13th. The offer was simple, 13% off for a product category with a GP% of 55%. We did $3,675.00 over the 24 hours. Marketing spend was $0.00. We used fun and targeted free social media posts.

Online is key in our businesses for finding shoppers we would otherwise not reach and driving efficiency from existing infrastructure.

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Category: marketing · newsagency of the future

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