Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Herald Sun number stickers around Melbourne

Mark Fletcher
December 1st, 2020 · No Comments

Anti-Herald Sun bumper stickers are appearing around Melbourne as well as on social media. An online store has them. Here are a couple of them.

From what I can see there are at least 4 in the series, including this one:

Some are stronger in their word choice, like this one, which I grabbed from social media, from the folks behind the stickers from what I understand – The Shot.

It’s a sticker placed on a laptop. It’s certainly a clear message.

On social media, there is a push for people to buy them and give them to cafes that have banned the paper. I have seen a couple of posts from people suggesting they be used to deface outlets selling the paper, which would be wrong to do in my view.

There are some elements of this that remind me of the campaign in the UK against The Sun. The Shot has a story that draws parallels. It’s worth a read if you are interested in the history of a movement against Murdoch owned ‘news’ outlets.

It will be interesting to see if there is any long-term impact on the Herald Sun brand.

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Category: Social responsibility

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