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Coles out early with Mother’s Day

Coles Supermarkets have allocated some space on their Easter card display for Mother’s Day cards in an interesting move. The photo is from my local Coles store from a week ago.

I suspect Coles buyers sought the inclusion of Mothers Day cards to try and drive return on floorspace for the floor fixture – since easter can be a soft season.

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Greeting Cards

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  1. Rui

    So Hallmark supplies them first?

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  2. Mark Fletcher

    Rui, no. You had the opportunity to access a selection of Mother’s Day cards prior to Coles.

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