Through several consumer-facing websites I run I’ve seen an increase in sales to NSW addresses. This stand to reason with the state experiencing and extended Covid related lockdown.
I was talking with someone from the parcels area of Australia Post yesterday and they mentioned the same thing, a spike in NSW deliveries.
This is a reminder to NSW newsagents in areas of lockdown to use social media and other outreach platforms to remind shoppers of local delivery options as well as click and collect and other online order associated options.
There is no doubt that retailers with well established and appropriately connected websites do well during periods of lockdown when retail foot traffic is impacted. If you don’t have this, now would be a good time to set yourself up.