A blog on issues affecting Australia's newsagents, media and small business generally.

Indigenous art popular for gifts, especially Christmas gifts

2021 has seen terrific growth in sales of products featuring indigenous art. From bags to purses, wallets to folders, cards to Christmas baubles, indigenous art has been a real feature of sales in our newsagency this year.

I love it.

I am especially grateful for the clear acknowledgement by suppliers of the artists involved.

We have been fortunate to source a good range of products across multiple categories and from several suppliers to serve this growing area of shopper interest.

We first noticed growth in interest on social media last year when we posted about a product. we leveraged those insights and continue, well over a year later, to see interest and sales growth continue.

Sure, this is commercially good for us. It is good, too, for the artists with their work on products we sell.

Products featuring indigenous art speak to those keen to support shop local.

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Gifts

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