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TV PODCASTING, HOW MAINSTREAM CAN YOU GET?

Wired News carries a story about television and podcasting and outlines several plans for mainstream TV networks to embrace podcasting. It also lists podcasts of programs such as Meet The Press and Nightline which are doing well on iTunes rankings.

Maybe it’s a population thing but once again Australian media outlets are slow at embracing the mobile world. Podcasting unlocks a new audience yet our mainstream media outlets are not playing.

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