Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Happy Valentines Day – Shane Warne and Simone Callahan get back together

Mark Fletcher
January 28th, 2007 · No Comments

Reports that Simone and Shane seem set to get back together will ensure the strong start to the year in the women’s weeklies category continues. The Age says that New Idea has exclusive photos. We know from last year that Simone has great pull – I’d expect New Idea to come close to selling out this week with the FIJI photos of the couple.

Opportunistic as it is, a big local story like this is essential to the vitality of magazine sales. We’ll embrace the romance and use it as a key part of our Valentines Day theming – it’s perfect timing! Thanks Shane and Simone!


Category: magazines

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