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Killing Unique Cars magazine

unique_cars_jan08.JPGI am curious as to how a ‘production error’ with the latest issue of Unique Cars can result in newsagent supply being cut back and that of their competitors not. Maybe I am jumping at shadows. If I am, given the noise among newsagents about the cost of lost sales, these are expensive shadows.

Why are newsagents starved of stock of top sellers by ACP yet their distribution subsidiary, Network Services, oversupplies newsagents with bottom selling titles. It’s all about cash I guess, that and the weakness of newsagents.

If ACP Magazines wants to kill the newsagency channel then it going about it the right way. Emotive? Sure. ACP execs ought to buy a newsagency and experience life on the other side. I guarantee it would change home they deal with newsagents.

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  1. Joe Rogers

    Our newsagency got 3 times usual allocation.There was suppose to be a special pickup of excess stock on Monday ,it was even on the delivery manifest but as magazines are dropped at 3am and returns are picked up only when the driver can be bothered coming back to our shop after 5am (ie once every 3 weeks or so )they are still sitting here with other normal returns ready from before xmas.

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