A blog on issues affecting Australia's newsagents, media and small business generally. More ...

Farewelling New Woman

new_woman_final.JPGWe are giving New Woman magazine a bit of a send off this week with a display in prime position at our counter for the issue just published.

New Woman is eligible for this gold star space because of the free stuff with the magazine this month – $39.95 worth of lip gloss and a mirror. The display has been up for a day and its working. Our only frustration is that the title was sent out without any marketing collateral.

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