I was fortunate to attend most the 8th Annual Connections Conference organised by ACP Magazines yesterday in Melbourne.
The sessions I attended were genuinely beneficial. In between there were excellent networking opportunities. The place was buzzing as you would expect with more than 200 proactive newsagents talking shop. The dinner last night was wonderful – great food and fantastic entertainment.
One graphic summed up the importance of Connections. On a year on year same store basis, Connections newsagents are more likely to show growth compared to non Connections newsagents. I know I make comments on here from tile to time about single title displays and the cost of this real-eestate. This graphic showing the channel wide value of the Connections program is proof that embracing the program has commercial benefits for participating newsagents.
Congratulations to newsXpress Gympie for taking out the Newsagent of the Year Award.