Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Complete Poker fizzer

Mark Fletcher
October 29th, 2008 · No Comments

pokermag.JPGThe Ultimate Guide to Poker has been a dud in my newsagency.  In three months we have sold one of the ten copies sent.  I have given the title three months, investing my space and tile in this new title.  Based on my spend, I’d estimate that newsagents have invested somewhere between $30,000 and $50,000 in the launch of the title.  We have done this without any say in the matter.  This is what is wrong with us – we take new titles and support them without expecting to be paid for our time or space.  Some new titles don’t deserve our generosity because their publishers do not respect us.


Category: magazines · Newsagency challenges

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