Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Complete Poker fizzer

Mark Fletcher
October 29th, 2008 · No Comments

pokermag.JPGThe Ultimate Guide to Poker has been a dud in my newsagency.  In three months we have sold one of the ten copies sent.  I have given the title three months, investing my space and tile in this new title.  Based on my spend, I’d estimate that newsagents have invested somewhere between $30,000 and $50,000 in the launch of the title.  We have done this without any say in the matter.  This is what is wrong with us – we take new titles and support them without expecting to be paid for our time or space.  Some new titles don’t deserve our generosity because their publishers do not respect us.

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Category: magazines · Newsagency challenges

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