Mediaweek this week publishes an interview with me about the newsagency channel and how I came to be involved. Click here to see a full copy. I appreciate the time James Manning took to understand some of the challenges newsagents face and the complexities of our business model.
Given the readership of Mediaweek, hopefully the article will facilitate a greater understanding of why we newsagents act as we do on some issues.
Our best asset is our network of retail outlets yet it is our most misunderstood and underutilised asset. The Mediaweek article puts this opportunity on the table again. Hopefully, publishers and other suppliers engage.
Well said Mark. It is good to see newsagents taken seriously.
Foresight is a gift, we have seen too much hindight.
Suppliers to the channel have to start engaging more, not using scare tactics. It could be much more rewarding for all and their is untapped growth for all concerned. Keep sharing and caring Mark.
Derek