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Promoting Diabetic Living

fhn_diabetic_jul09.JPGWe had to re-think our weekend counter strategy yesterday with Who selling out from our counter display by lunchtime.  In its place we put Diabetic Living.

Diabetic Living is a successful title for us and while it does not come with a free gift (something we prefer for this premium location) we know it will sell well from here over the rest of the weekend.

We will not leave a display empty.  If it’s been successful and sold out, we are ready with a plan B right away – especially in a counter location.  We are anal in managing this part of our newsagency.


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