Walmart, the gorilla of retail in the US, has added one million to walmart.com. Check out the details of this story ar Reuters.
While more newsagents are getting online, my view is that many are missing the opportunity to attract new customers. Just shifting your newsagency and its name online will not work. To achieve real growth you need a new brand unconnected with your newsagency. Walmart can get away with their approach because they are Walmart. We are too low down the food chain and the word newsagency means too many things for this to work for us online.