A blog on issues affecting Australia's newsagents, media and small business generally. More ...

The weekend magazine pitch

fhn_weekend_magazines.JPGThe photo shows the magazines we have on display to passers-by at the front of our newsagency this weekend.

We carefully selected the title mix for the display based on what we think will appeal to our weekend shoppers: home and garden, health, travel, crosswords and guilty pleasures.

The display, while small, speaks to the range we carry in our newsagency compared to what you would see in a supermarket or convenience store.

Weekends are an excellent opportunity to find new customers, especially in shopping centres.  We try and leverage thin through displays like this at the front of the newsagency and in other changes in-store.

This display will remain in place until Monday.

0 likes
magazines

Leave a Reply

Your email address will not be published. Required fields are marked *

Reload Image