Our team at Forest Hill accepted the offer of this free stand for promoting Vogue, Vogue Living and GQ. I like the small footprint, that it is easily moved and the professional corporate branding. I also like that it is promoting titles which do not often, in our store at least, get prime promotional space. This stand makes it easier for us and should drive sales.
I know we can be overloaded sometimes with stands. The key is to manage floor time. That’s what we will do with this Vogue stand. We will rest it in a couple of weeks and then bring it back.
I like that we had the option on taking this stand. By agreeing, we are committed to using it for the long term. Regulars here would see how we reuse stands, even cardboard units.
Do you have to be offered this stand? Or can you ask for it? It looks great and I could fit it in a great postition because of it’s footprint.
We were offered but you could ask. Try through NDD.
Thanks
Mark,
If you are in Sydney on 22nd, 23rd or 24th October make sure you check out the POPAI (Point of Purchase Advertising International) Marketing at Retail Expo in the Sydney Convention & Exhibition Centre. It is FREE to attend. Register at their website http://www.popai.com.au/
A lot of the display/merchandising companies have stands there. Youo might pick up some good ideas & contacts for displays.
Cheers
Niall
Thanks. This looks excellent.
Excuse my ignorance…but what’s so great about the stand?
it just looks shiny and black…with that twilight guys face staring at me… i don’t see why people like him.
Aaron, the stand is slim, well made, easily moved and promoting titles which would not usually receive this treatment.