A blog on issues affecting Australia's newsagents, media and small business generally. More ...

Damaged Delicious magazine

fhn_delicious_nov09.JPGThe card sticking out of the new issue of Delicious magazine is crumpled and torn with several copies, making the magazine look damaged when it is not.  Publishers sending magazines with cards sticking out like this ought to box them to ensure that they arrive in-store in a merchantable condition.

We will probably remove the cards because in their present form they will not help sales as intended.

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