We found ourselves with space at our prime counter display for a few days so our team at Forest Hill created a display of the excellent socially responsible range from the Noah’s Ark group in Northern India. Rather than go with the usual product focused display, our team put together details on the back story – why this product is important. Knowing this is as important as the items themselves. Indeed, the back story can drive the sale. Click on the photo for a larger version of the display.
The items are selling well. They make great Christmas gifts. Their work in local villages has been checked out and endorsed by Oxfam and Tear Fund. The credibility of this encouraged us to take on the product. I am thrilled the team at Forest Hill is supportig the product.