A blog on issues affecting Australia's newsagents, media and small business generally. More ...

Promoting That’s Life at the counter

fhn_tl_jan2710.JPGWe have replaced Burke’s Backyard at the counter with That’s Life this morning. That’s Life wins this prime impulse purchase position with the free pack of Celebrity Slim being given away with this issue.  We’ll leave this display in place until Friday depending on sales.

While feel bad about bumping the Burke’s Backyard display after two days, we have to be opportunistic and do what we feel is right for our business.  We will support Burkes elsewhere in-store.

0 likes
magazines

Leave a Reply

Your email address will not be published. Required fields are marked *

Reload Image