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Sweet treats – sweet sales

sweet-treats.JPGWithin a couple of hours of putting the Woman’s Day Sweet Treats title at the counter yesterday we had our first sale. I knew would work well. The sponge looks delicious and the price point makes for an easy impulse purchase decision.

We treat our counter with respect when deciding what to display and for how long. We are completely selfish in our choices. Products which we think will sell easily get priority. While this infuriates some suppliers, it is the only way – we pay the rent after all.

We are brutal with our choices. If a product does not deliver results in a couple of days then it is gone from the counter. I suspect that Sweet Treats will stay for a week at least as I can see many of our customers buying the title. The last big success we had in this location was That’s Life Reader’s Recipes.

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