A blog on issues affecting Australia's newsagents, media and small business generally. More ...

Mythbusters book popular

mythbusters-book.JPGThe Mythbusters book is provingg to be popular in our mid-year book sale.  The $9.95 price point is good and the brand well known.  At our Forest Hill store we no longer run a mid-year stationery sale, the book sale works far better for us.  The external marketing drives new traffic and the terrific yet simple sale display drives excellent impulse purchases.

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Book retailing

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