Just five days after receiving fresh stock of the Women’s Weekly Slow Cooker cookbook we are close to selling out. There appears to be no end in sight to the success for this title. I know of one newsagency which sold fifty copies this past weekend. The key is to be tactical in the placement of the title. No one is coming in planning to buy the cookbook, every purchase is on impulse. Now that’s basket building for you!
Thankfully, we should have more Slow Cooker stock in the next week or so.