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Promoting Cosmopolitan

cosmo-sep2010.JPGWe are promoting the latest issue of Cosmopolitan magazine at the entrance to our women’s magazine aisle.

While sales are down 9.02% year on year in the latest audit, Cosmopolitan is still in the top ten selling magazines in the country and is therefore, in my view, a low hanging fruit opportunity for impulse purchases.

The cover of the latest issue looks stunning, it cuts through the sea of colour in a newsagency.

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