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Coach magazine sells well

We have sold 85% of our allocation of Coach magazine, a title launched a couple of months ago by Pacific Magazines.  We did a bit of work around the launch to drive sales.  Most sales, however, have come later in the on sale.  This is an example of a title performing well over a period longer than 30 days.  Our sales success may be in part due to our newsagency being located near a Fitness First.  Whatever it is due to, the sales achieved for us by the launch issue are terrific.

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