We are promoting the latest issue of Rolling Stone magazine at the sales counter, next to our Ticketek outlet.
This location makes sense for the magazine, getting it to the front of the store where more shoppers who are interested in music are likely to see the cover. We try and give each issue of Rolling Stone some time in this premium space.
Ticketek has only been in for a few months so we are still getting known as an outlet for concert and other tickets. As that grows I expect sales will increase for titles like Rolling Stone.