A blog on issues affecting Australia's newsagents, media and small business generally. More ...

A Sunday Times first – to publish Christmas Day

It is interesting that New International’s Sunday Times is to publish first the first time ever on a Christmas Day.  however, this will be a digital only edition and it will be free … promoting their iPad and Android Apps. Smart move given the number of devices likely to be given as Christmas gifts.

The other aspect of the move which is interesting is that they are offering a digital only publication for a title which has such a long tradition in print. Some say this is a sign of the times.

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Media disruption

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