Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Gotch cuts supply of Delicious magazine

Mark Fletcher
January 30th, 2012 · 2 Comments

For no apparent reason, the magazine experts at Gordon and Gotch have cut our supply of Delicious magazine.  We have sold out, as they would expect. We have ordered extra stock to satisfy demand for this excellent magazine.

For magazine experts the circulation people at Gordon and Gotch sure make planty of mistakes. This cut in supply of Delicious magazine is unwarranted when considering our sales data.  This situation is frustrating. It provides another example of how newsagents are treated poorly in some supply decisions by magazine distributors.

While the folks at Gotch will undoubtedly have their excuses, given the volume of stock they received from the publisher and the certain returns from supermarkets, there is no reason they could have supplied me at a level so as I could achieve my sales potential.


Category: magazines

2 responses so far ↓

  • 1 SHAUN S // Jan 30, 2012 at 6:24 AM

    Maybe they needed to work out how much stock they had to give away free with the newpapers first and then did the allocations for the newsagencys -just a thought


  • 2 Tim // Jan 30, 2012 at 9:32 AM

    Isn’t that funny, mine has been increased! Have you upset their feelings recently?


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