We are promoting the latest issue of Women’s Health magazine with with this double space allocation in the usual location for the title as well as an aisle end display capping our women’s aisle. The placement in the photo sits between the health section and the women’s fashion section, it can be easily seen by anyone in the aisle given the double space allocation.
This is another example of where the full cover display is important for driving sales of the issue – it shows off the book of fifteen minute workouts.