We have not sold a single copy of the latest issue of Triple J magazine and it’s been out for almost a month. We have treated the magazine in the usual way … it’s in with our music magazines at eye level, easy to see, easy to browse. Maybe it is the Bon Iver cover story, we just don’t now. I’d be interested to hear whether others are experiencing flat or even no sales of this issue.
The advantage with this magazine is they promote newsagencies as the place to buy! Triple J talk about the magazine on air regularly, and say that its available in ABC stores and at most newsagents. Our sales aren’t breaking any records, but we do have a loyal group of customers that buy each month. We do promote their key issues, and I believe that this has lead to consistent sales.
Sold 8 out of 11 here, sell 10 on average and there’s still time. Have you promoted something else instead that has stolen the sales?
Consistantly sell 2 copies, sold 1 so far.
Normally receive 2 but only sell 1. Sometimes we sell 2 – but rarely.