Check out the display promoting the The Australian Women’s Weekly Cakebaking cookbook.
This display is situated one side of the wide entrance to our newsagency, making it hard to miss. Shoppers see the display as they enter the centre from the carpark.
We have ordered extra stock already as we think this title will be a hit. It’s come in at the right time … given interest in cakes and that we are, apparently, in cake baking season.
In addition to this display at the entrance we also have the title in prime position in with our ACP cookbooks. Our plan is to move it around over the next few weeks – while newsagents have the title exclusively.