It’s been a cold Winter in Melbourne so I’m thrilled for any hint of Spring and as if on cue, Better Homes and Gardens arrived in store Wednesday.
We have engaged in our usual, and successful, support for the magazine.
We have the full column display in store as in the photo & placement with newspapers as well as a full column waterfall as the feature title in our women’s magazine aisle.
The reward for the effort and space allocation will be sales, especially in the first week of the on-sale.
After week one we will back but only slightly as the title continues to sell well thanks to the TV show and radio – and in-store promotion of features.
Only got 4 copies of this so tried to re order at 8am Wed and was told sorry no copies available, tried to order online with same result. Great mag IF you can get it, same thing happened with WD on monday, got cut short then told sorry nothing left.
Luke I’ll ask the question for you. Sometimes magazine distributor processes can be an unwelcome barrier.
Thanks Mark, we got an email from Jane at pacific and she is sending more out, Great job from Pacific but why is it that GG refused to even look for us.
Again great job Jane thanks.