Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

News Corp. and Coles continue to make newsagents look expensive

Mark Fletcher
May 26th, 2017 · 2 Comments

It is frustrating that News Corp. and Coles continue to pitch Inside Out magazine at $6.00 while newsagents have the same title at $8.20.

They have been doing this since 2013, mocking newsagents. I

say mocking because the News Corp supply through Gotch to newsagents is set at a price to make us look bad and Coles look good.

I consider this to be socially irresponsible behaviour by News Corp. – pricing a magazine such that the small business competitors to Coles look bad when compared to the big business supermarket giant.

I wish other magazine publishers would call out what News Corp. is doing here. I have written about it plenty of times without gaining traction.

10 likes

Category: Ethics · magazines

2 responses so far ↓

  • 1 PAT // May 26, 2017 at 7:13 AM

    Straight in the early returns that goes then.Ill be canceling any further supply and would encourage everybody else to do the same ,I think we need to send our own messages as nobody else seems to want to help.
    And I must say thankyou to Mark for making me aware of how ignorant I really am (a good thing) I would be totally unaware of this and so many other issues I find here.
    Before anyone wants to start ,not ass kissing ,just sayin !

    8 likes

  • 2 Paul S // May 26, 2017 at 9:50 AM

    Yep, agree Pat.

    Just pulled it off my shelves and topped for return.

    5 likes

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