I am told that any customer wanting the remaining 42 issues of the Art therapy partwork must subscribe. If true, this leaves committed newsagent putaway customers in the lurch and disrespects the work of newsagents who have supported the title.
Like so much of what happens in this channel, communication on this issue is poor. It is frustrating.
The questions that need answering are:
- Is the information correct, has supply to retailers stopped at issue 100?
- Is the title now available only through subscription?
- Who decided this? The distributor? The publisher? In Australia? In the UK?
- What is the reasoning for the decision?
- Why should newsagent support partworks in the future?
Magazine publishers have expressed concern about newsagents reducing magazine space in their businesses. It is decisions like this that play into these floorspace allocation decisions.