Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

News Corp. shows the future of news access is digital

Mark Fletcher
June 2nd, 2018 · No Comments

Check out the ink and paper being invested in in the Cairns Post promoting the digital news delivery channel, as seen Tuesday this week.

On the front page…

Pages 10 and 11…

In the sports pages…

For the record, the publisher is doing what I would do if I were them. The circulation level for the paper along with a drop in ad revenue and increased production and distribution costs mean the question of closure of print is a discussion of timing only.

Newsagents need to be running businesses that do not rely whatsoever on newspaper customers and revenue for success.

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Category: Media disruption · Newspapers

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