The Melbourne gift fair kicks off today. Here are my updated tips for retailers shopping the fair.
- Have a budget. Stay within it.
- Have a buying plan, to ensure you are buying to the goals of the business.
- Buy knowing that you are not your customer.
- Know that your buying is the first step to attracting new traffic to your business.
- Write on each order your delivery timing requirements.
- Write on each order any promises made, so the order fully documents your expectation. These could include exclusive territory, returns etc.
- Write on the order whether you accept backorders.
- Write on the order by which time the order is cancelled if they are unable to supply.
- Photograph every order placed.
If you are going to the fair, have a great time!