A blog on issues affecting Australia's newsagents, media and small business generally.

2021 vs. 2019 in Aussie newsagencies: new benchmark study launched

I have emailed newsagents yesterday morning calling for data for a 2021 vs. 2019 newsagency sales benchmark study.

I am collating data for a benchmark study, comparing sales covering 2021 vs. 2019.

To best understand 2021, it’s best to compare to 2019, a more stable trading period.

I need your emailed report ASAP please.

How to participate.

  1. Please run a Monthly Sales Comparison Report for 01/01/2021 – 31/12/2021 compared to 01/01/2019 – 31/12/2019.
  2. Tick the category box. IMPORTANT.
  3. Tick to exclude home delivery and sub agent data.
  4. DO NOT tick the supplier box.
  5. Preview the report on the screen. Save as a PDF.
  6. Email these reports direct to me at mark@towersystems.com.au.
  7. Read the report yourself and see what it shows you about your business.

I will email the results to all participating newsagents and publish the results on the Australian Newsagency Blog as a service for all newsagents.

I am keen to see how the numbers stack up. Early indications are terrific.

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Newsagency benchmark

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