As part of comprehensively rebuilding our stationery story around brands we have decided on Bostik over UHU for glue.
The photo shows the start of our work around the Bostik brand – by blocking the display.
We are stocking glue items traditionally sold in newsagencies as well as several new lines. The glue gun and associated glue sticks are certainly new.
Once we have brought in all the new ranges, throughout stationery, we will then work on display. We know, for example, that we can better display this Bostik product but we’d rather get the one and half pallets of additional product in store before we make it all look sexy.
The brand choice was made around depth of range and ease of service supporting the brand.
The stationery makeover is seeing us move every item in the stationery department, quitting around 30% of what we have and bringing in two pallets of new product. It was long overdue but delayed because of the major works being done to refurbish the shopping centre.
The project should be completed within two weeks.
WOW do you work for Officeworks? the order makes no sense.