A blog on issues affecting Australia's newsagents, media and small business generally. More ...

Girlfriend premiums

girlfriend_oct07.JPGGirlfriend magazine wins an award for the number of tip one – giveaways – with this month’s issue. Bagged with every issue is Eyeliner DUO, Rexona antiperspirant, and Carefree tampons.

It’s a challenge to display with the gifts – the magazine is bulky and ungainly – but they are well suited to the target audience. They are ideal premiums even though three in one month is a surprise.

Some wags in our shop this morning were joking about the three gifts – making up all manner of stories. Ah, boys…

0 likes
magazines

Leave a Reply

Your email address will not be published. Required fields are marked *

Reload Image