Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Grazia off the counter at Woolworths

Mark Fletcher
January 27th, 2009 · 2 Comments

The Australian Financial Review today is reporting that Grazia magazine is being moved from the checkout counter at Woolworths outlets to the regular magazine section.

I like Grazia, it was a welcome launch last year.  However, the weeklies market is volatile at the best of times.  I know some enwsagents who do well with the title and others where sales are very low.  For those newsagents with reasonable Grazia sales, the lower profile at Woolworths is an opportunity.

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Category: magazines · Newsagency opportunities

2 responses so far ↓

  • 1 ERIC // Jan 27, 2009 at 10:37 AM

    we used to sell 400-500 woman’s day and those weeklies, but now less than 120. why?

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  • 2 Luke // Jan 27, 2009 at 10:53 AM

    We regular sell 1 or 2 copies of Grazia but our last allocation increased us from 4 to 15, someone must need to boost their cashflow at my expense.

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